Essentials of Strategic Management

Essentials of Strategic Management

Dive into the realm of strategic management where strategy formulation, execution, competitive analysis, and corporate governance intertwine with real-world case studies. Emphasizing leadership and organizational culture, it delivers practical insights bridging theory and practice for undergraduate and MBA learners....
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Produktinformasjon

This book provides a concise yet comprehensive overview of strategic management principles and practices. Topics include strategy formulation, implementation, competitive analysis, and corporate governance. The book emphasizes the strategic role of leadership and organizational culture. Real-world case studies and examples illustrate the application of strategic management concepts. It is ideal for undergraduate and MBA courses, offering a practical approach to strategic thinking and planning.

Spesifikasjon

Produkt
ProduktnavnEssentials of Strategic Management
MerkeOther Brand
book typØkonomi og ledelse

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