Produktinformasjon
Business advice for enterprising crafters, by crafters<br> No one knows more about helping handmade businesses than Hello Craft, the nonprofit trade association for crafty entrepreneurs. Written by the directors of Hello Craft, <i>Handmade to Sell</i> is the most complete, up-to-date, and authoritative guide for DIYers seeking to learn every aspect of selling, marketing, and branding. Based on the Summit of Awesome, Hello Craft’s annual business conference, this book covers topics includin<br>• Developing successful product lines<br>• Copyrights and trademarks<br>• Taking perfect product shots<br>• Using analytics to boost your online sales<br>• Selling at fairs, shows, and other retail outlets<br>• Diversifying income through licensing and teaching<br>• Hiring and outsourcing<br> Throughout, you’ll find expert tips and invaluable strategies and advice from some of the most successful indie crafters and
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