Focus Groups Av Richard A. Krueger, Mary Anne Casey

Focus Groups Av Richard A. Krueger, Mary Anne Casey

The bestselling 'how to' guide for doing focus groups, and what readers need to do to get an expected outcome....
fra 799,-
Tilgjengelig i 2 butikker

Produktinformasjon

Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.

Spesifikasjon

Produkt
ProduktnavnKrueger Richard A. Focus Groups
MerkeOther Brand
book typMatematikk og naturfag

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