Public Relations

Public Relations

Explore the principles and practices of public relations with an emphasis on media relations, crisis communication, branding, and digital strategies. Learn to manage reputations and stakeholder relationships through real-world case studies and practical examples, providing a solid foundation for both students and professional......
fra 1 319,-
Tilgjengelig i 2 butikker

Produktinformasjon

This book introduces the principles and practices of public relations. Topics include media relations, crisis communication, branding, and digital PR. The book emphasizes the strategic role of public relations in managing organizational reputation and stakeholder relationships. Case studies and practical examples illustrate the application of PR concepts in various contexts. Suitable for students and professionals, it provides a solid foundation for effective public relations practice.

Spesifikasjon

Produkt
ProduktnavnPublic Relations
MerkeOther Brand
book typØkonomi og ledelse

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