Social Media for Strategic Communication

Social Media for Strategic Communication teaches students the skills and principles needed to use social media in persuasive communication campaigns. The Third Edition features a brand-new chapter on social media and crisis communication, discussion of AI integrated in each chapter, and updated coverage of changes to platform......
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Produktinformasjon

Social Media for Strategic Communication teaches students the skills and principles needed to use social media in persuasive communication campaigns. The Third Edition features a brand-new chapter on social media and crisis communication, discussion of AI integrated in each chapter, and updated coverage of changes to platforms, trends, strategies, and emerging challenges across social media.

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Produkt
ProduktnavnSocial Media for Strategic Communication
MerkeOther Brand
book typSamfunnsvitenskap

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