The Breakthrough Brain

The Breakthrough Brain

How do you escape business as usual thinking and regularly and reliably create breakthrough ideas?Millions are spent every year in the quest to generate breakthrough ideas to drive growth. Yet fewer than 25% of people believe theyre doing a good job of harnessing creativity to get to big ideas. The Breakthrough Brain hel......
fra 279,-
Tilgjengelig i 2 butikker

Produktinformasjon

How do you escape ‘business as usual’ thinking and regularly and reliably create breakthrough ideas?Millions are spent every year in the quest to generate breakthrough ideas to drive growth. Yet fewer than 25% of people believe they’re doing a good job of harnessing creativity to get to big ideas. In The Breakthrough Brain, Coral McConnon helps you harness human creativity with the digestible, inspiring and immensely practical Neuroscience of Creativity framework. Discover the three principles you need to master to demystify creativity unlock regular and reliable innovation and solve this disconnect:Peak Creative HeadspaceNovel and Inspiring ConnectionsBreakthrough Decision Making. The result? You are free to play your creative A game, rediscover the joy of creativity, ignite big ideas and drive business growth. Whether you’re in Innovation, Insights, Marketing/Brand or R&D, or simply have a mandate for injecting fresh thinking into your business, this is for you. Coral McConnon is the Founder and CEO of 8 Innovation and a champion for the power of creativity to deliver smarter, more strategic innovation. She has worked with global brands on hundreds of complex front-end innovation challenges, applying the neuroscience of creativity to get to bigger ideas that land.

Spesifikasjon

Produkt
ProduktnavnThe Breakthrough Brain
MerkeOther Brand
book typØkonomi og ledelse

Pris og prishistorikk

Akkurat nå er 279,- den billigste prisen for The Breakthrough Brain blant 2 butikker hos Prisradar. Sjekk også vår topp 5-rangering av beste bøker for å være sikker på at du gjør det beste kjøpet.