Produktinformasjon
<P><EM>Airline Operations and Management: A Management Textbook</EM> presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. </P><P>Updates for the second edition include:</P><UL><LI>Fresh data and examples</LI><LI>A range of international case studies exploring real-life applications</LI><LI>New or increased coverage of key topics such as the COVID-19 pandemic, state aid, and new business models</LI><LI>New chapters on fleet management and labor relations and HRM</LI><LI>Lecture slides for instructors</LI></UL><P>This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful t
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