
Crossing The Chasm Av Geoffrey A. (President Of The Chasm Group In Palo Alto California) Moore
In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book....
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This guide throws out old marketing ideas to make way for the special
realities of the hi-tech market. Based on a modern model and offering practical
insights, this edition has been updated to include coverage of the Internet and
World Wide Web.In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and
communications guru, throws out old marketing ideas to clear space for the
special realities of the high-tech market. Based on a revolutionary new model
and filled with practical insights, Crossing the Chasm is a landmark book. This
new edition has been updated to include comprehensive coverage of the Internet
and World Wide Web.
Topplisten: John Wiley And Sons Ltd Bøker
Spesifikasjon
| Produkt | |
|---|---|
| Produktnavn | Crossing the Chasm av Geoffrey A. Moore |
| Merke | John Wiley And Sons Ltd |
| book typ | Bøker |
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