Global Marketing, Global Edition Av Mark Green, Warren Keegan

For courses in global marketing. Familiarises students with global marketing and the global business environment Global Marketings environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real......

fra 1 029,-

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Produktinformasjon

For courses in global marketing. Familiarises students with global marketing and the global business environment Global Marketing¿s environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real world with up-to-date examples of questions, concerns, and crises facing global markets. New cases have been added while others have been revised as the text considers recent geopolitical developments and technological changes affecting global marketing. Global Marketing offers authoritative content as well as conceptual and analytical tools that will prepare students to successfully pursue careers in global marketing or related areas.

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Spesifikasjon

Spesifikasjoner

Språk	Engelsk
Sjanger	Businesslitteratur, Økonomi og jus
Format	Paperback

Generelt

Sett	Nei
Typ	Papirbøker

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Akkurat nå er 1 029,- den billigste prisen for Global Marketing, Global Edition Av Mark Green, Warren Keegan blant 2 butikker hos Prisradar. Sjekk også vår topp 5-rangering av beste økonomi og ledelse for å være sikker på at du gjør det beste kjøpet.

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