Hallyu!

<div><b>From <i>Squid Game </i>to BTS, V&A Asian Department curator Rosalie Kim’s <i>Hallyu!</i> shows how Korean pop culture has swept the world.</b><br>  <br> South Korea has transformed from a country devastated by war in the late 1950s to a leading cultural powerhouse of the 21st century. Through the voices of fans, journalists, practitioners, and academics, <i>Hallyu!</i> explores the makings of the Korean Wave of cultural influence over the interlinked creative industries of cinema, drama, music, fandom, beauty, and fashion.<br>  <br> K-pop legends such as Psy, Blackpink, and BTS, and films and dramas such as <i>Parasite</i> and <i>Squid Game</i>, feature alongside Webtoon comic strips, catwalk shots, contemporary hanbok clothing, and cosmetics packaging—just some of the illustrations that capture the creative, colorful, and dynamic popular culture of South Korea.<br>  <br><b>Includes color illustrations</b><br>   </div>