Marketing Science Fictions An Ethnography of Marketing Analytics, Consumer Insight, and Data Science
This book pulls back the curtain on contemporary data-driven marketing, revealing the intricate ways marketers create value from online data. It offers valuable lessons for academics and students of marketing, technology and data science....
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This book pulls back the curtain on contemporary data-driven marketing, revealing the intricate ways marketers create value from online data. It offers valuable lessons for academics and students of marketing, technology and data science.
Topplisten: Other Brand Språk, litteratur og lingvistikk
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| Produktnavn | Marketing Science Fictions An Ethnography of Marketing Analytics, Consumer Insight, and Data Science |
| Merke | Other Brand |
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