
Navigating Nationalism in Global Enterprise
An analysis of the role of nationalism in global business strategy, showing how multinationals in the twentieth century acted not just as drivers of globalization but also as sophisticated operators in a world of nations. By exploring German companies in India, Lubinski traces nationalism's influence on business tactics......
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An analysis of the role of nationalism in global business strategy, showing how multinationals in the twentieth century acted not just as drivers of globalization but also as sophisticated operators in a world of nations. By exploring German companies in India, Lubinski traces nationalism's influence on business tactics and competitive strategies.
Spesifikasjon
| Produkt | |
|---|---|
| Produktnavn | Navigating Nationalism in Global Enterprise |
| book typ | boker, dokumentar og fakta, historie og dokumentar, krig og historie |
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