Peppard J The Strategic Management of Information Systems – Building a Digital Strategy 4e

<ul><li>A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy. <br/> </li><li>Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.<br/><br/></li><li>Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT.<br/><br/></li><li><b>Peppard</b> and <b>Ward </b>discuss the key questions that managers have to grapple with of <i>where, when</i> and<i> how</i> to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.</li></ul>