Pivot Av Remy Arteaga, Joanne Hyland

<b>A proven approach to achieving entrepreneurial success in new corporate ventures and startups</b><p>Every day, business and corporate startups take action based on assumptions. Yet these assumptions are based largely on guesswork that leads to everything from costly mistakes to the failure of ventures. Fortunately, there are ways to overcome these issues and excel in your business endeavors¿and this book will show you how.</p><p>Engaging and informative, <i>Pivot</i> provides entrepreneurs with practical guidance for achieving success in corporate ventures as well as new startups. Based on more than fifteen years of academic research and many more years of experience in business and corporate startups, this book skillfully addresses topics ranging from resources and organizational uncertainties to the scope and scale of new business opportunities.</p><ul><li>Reveals how to successfully conceptualize new business opportunities, pivot as required to experiment with these opportunities