Positioning: The Battle For Your Mind, 20th Anniversary Edition Av Al Ries, Jack Trout
This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done....
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The first book to deal with the problems of communicating to a skeptical public, Positioning describes the revolutionary approach to creating a “position” in a prospective customer’s mind that reflects a company’s own strengths and weaknesses as well as those of its competitors. Fully updated and revised.
Topplisten: Mcgraw-Hill Education - Europe Bøker
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Produkt
| Produktnavn | Ries Al Positioning: The Battle for Your Mind 20th Anniversary Edition |
| Merke | Mcgraw-Hill Education - Europe |
| book typ | Økonomi og ledelse |
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Akkurat nå er 279,- den billigste prisen for Positioning: The Battle For Your Mind, 20th Anniversary Edition Av Al Ries, Jack Trout blant 2 butikker hos Prisradar. Sjekk også vår topp 5-rangering av beste bøker for å være sikker på at du gjør det beste kjøpet.
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