Strategic Management av Henk W. Volberda, Rick M. A. Hollen, Joana R. Pereira, Jatinder S. Sidhu, Kevin Heij

Strategic Management Av Henk W. Volberda, Rick M. A. Hollen, Joana R. Pereira, Jatinder S. Sidhu, Kevin Heij

In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on confronting strategic issues, sensing opportunities and threats, choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic ma...... Les mer...
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In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing onconfrontingstrategic issues,sensingopportunities and threats,choosingstrategies andtransformingorganizations, this essential textbook offers a fresh and provocative perspective on strategic management.Covering the latest theories and concepts and taking an action-oriented approach, the book includes:•Cutting-edge content on the confront-sense-choose-transform stages of strategic management such as purpose and sustainability, emerging technologies, ecosystems and platforms, and business model innovation•Four diagnostic chapters providing practical tools for each stage of the strategy process•Nearly 70 case studies of internationally recognisable companies like Airbnb, Ben & Jerry’s, Epic Games store, Hilton, Icebreaker, McDonald’s, Nestlé, Northvolt, Tesla and PayPay•‘Key Debate’ boxes outlining opposing perspectives on hot topics in the strategy field and ‘Strategic Focus’ boxes digging deeper into contemporary phenomenaInstructors can access a range of online resources, including a teaching guide complete with case study teaching notes, further reading and video links, PowerPoints and a bank of additional case studies.Suitable for undergraduate and postgraduate students of strategy,Strategic Management: From Confrontation to Transformationwill help you grow your knowledge and experience of developing and implementing strategy in the real world.Henk W. Volberdais Professor of Strategy & Innovation at the Amsterdam Business School, University of Amsterdam.Rick M.A. Hollenis a Lecturer and Researcher at the Strategy & International Business section of the Amsterdam Business School, University of Amsterdam and a Managing Research Associate at the Amsterdam Centre for Business Innovation (ACBI).Joana R. Pereirais Lecturer in the Strategy and Organization group of Leeds University Business School, University of Leeds.Jatinder S. Sidhuis Professor and Chair in Strategic Management and Organization atLeeds University Business School, University of Leeds.Kevin Heijis Senior Researcher of the Amsterdam Centre for Business Innovation at the Amsterdam Business School, University of Amsterdam.

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Produktnavn Strategic Management av Henk W. Volberda, Rick M. A. Hollen, Joana R. Pereira, Jatinder S. Sidhu, Kevin Heij
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