The Business Of Belonging Av David Spinks

The Business Of Belonging Av David Spinks

"A tactical primer for any business embarking on the critical work of actively building community."¿Seth Godin, Author, This is Marketing"This book perfectly marries the psychology of communities, with the hard-earned secrets of someone......
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<p><b>"A tactical primer for any business embarking on the critical work of actively building community."¿Seth Godin, Author, <i>This is Marketing</i></b></p><p><b>"This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who''s done the real work over many years. David Spinks is the master of this craft."¿Nir Eyal, bestselling author of <i>Hooked</i> and <i>Indistractable</i></b></p><p>The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in <i>The Business of Belongin How to Make Community your Competitive Advantage</i>, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprece
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"A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who''s done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belongin How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

Produktinformasjon

Oppdag fellesskapet med The Business Of Belonging Av David Spinks

The Business Of Belonging er ikke bare en bok; det er en taktisk guide for enhver virksomhet som ønsker å bygge et sterkt og engasjerende fellesskap. David Spinks, en ekspert på business-fellesskap, samler psykologi og praksis for å hjelpe deg å forstå hvordan autentiske forbindelser kan bli ditt konkurransefortrinn.

Hvorfor velge The Business Of Belonging?

  • Strategisk innsikt: Få tilgang til praktiske verktøy og metoder for å bygge et lojalt fellesskap rundt merkevaren din.
  • Innhold som engasjerer: Lær hvordan man skaper innhold som ikke bare tiltrekker, men også beholder interessen til medlemmene.
  • Reelle eksempler: Studer suksesshistorier fra selskaper som har mestret kunsten å bygge fellesskap.
  • Skap tilhørighet: Oppdag hvordan du gir kundene dine en følelse av reell tilhørighet og solidaritet.

Hvem er The Business Of Belonging for?

Enten du er gründer, markedsfører, eller jobber med kundeservice, insiktene i denne boken er essensielle. Du vil lære hvordan du kan knytte dype, meningsfulle relasjoner med dine kunder og dermed øke lojaliteten.

Ta grep om fremtiden med The Business Of Belonging Av David Spinks

I en tid der fellesskap er mer viktig enn noen gang, er det på tide å ta steget mot å bli en del av den inspirerende reisen som The Business Of Belonging tilbyr. Boken gir deg ferdighetene du trenger for å navigere i det moderne forretningslandskapet hvor samfunn er avgjørende for suksess. Er du klar for å bygge noe fantastisk?

Spesifikasjon

Spesifikasjoner
SpråkEngelsk
SjangerBusinesslitteratur, Økonomi og jus
FormatInnbundet
Generelt
Sett
Nei
TypPapirbøker

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