The Formula

<p><b>** Shortlisted for Charles Tyrwhitt Sports Writing Award, 2025 **</b><br><br><b>A <i>NEW YORK TIMES</i> BESTSELLER</b><br><br><b>ONE OF <i>THE FINANCIAL TIMES</i>'' BEST BOOKS OF SUMMER 2024<br><br>''HANDS DOWN THE GREATEST BOOK EVER WRITTEN ABOUT F1.'' -Sam Walker, author of <i>The Captain Class</i></b><br><b>''MODERN F1 IS THE SPORTS STORY OF THIS ERA AND NO ONE COULD TELL IT BETTER'' -Kevin Clark, ESPN</b><br><b>''THE FASTEST READ YOU WILL EVER PICK UP'' -A.J. Baime, author of <i>Go Like Hell</i></b><br><b><br>F1 is now the fastest growing sport in the world; the full story of its unbelievable rise is a riveting saga only hinted at by the likes of <i>Drive to Survive</i>. In this book - the first, definitive account of how F1 came to achieve total global fandom - <i>Wall Street Journal </i>reporters Joshua Robinson and Jonathan Clegg take us inside a world full of racing obsessives, glamorous settings, petrolheads, engineering geniuses, dashing racers and bitter rivalries.</b><br><br>The story of F1''s world dominance is one of near-constant transformation and experimentation. This is a sport where the only way to win championships is to land a series of technical moon shots - and then do it all over again. With fast cars, big money, beautiful people, and glamorous locations from Monaco to Melbourne, <i>The Formula </i>tells the full, epic story of the sport. Starting in 1950s Britain, where six years of wartime engineering laid the foundations for a new type of motorcar racing; to the first global star partnership of Senna and Ecclestone; Spygate; Crashgate and its transition into an entertainment juggernaut. Bringing unique insight and access to F1''s most storied teams and personalities - from Ferrari to Lewis Hamilton to Christian Horner and Daniel Ricciardo -<i>The Formula</i> offers a riveting portrait of the drivers, corporations, cars, rivalries, and audacious gambles that have shaped the sport for half a century.<br><br>The end result is a high-octane history of how modern F1 racing came to be - the first book to tell the story of the outrageous successes and spectacular crashes that led F1 to this extraordinary yet precarious moment. More than just a sports story, it is the tale of a commercial empire, one built in the 20th century, rendered almost obsolete in the early 21st, and re-emerged world-dominant today; a disrupter that claimed its place in the crowded sports marketplace through cash, personality, and a new understanding of what a sport needs to be in the age of wall-to-wall entertainment.</p>