Produktinformasjon
<p>This first edition of <i>Strategic Innovation Management</i> is an exciting new addition to the established bestselling texts <i>Managing Innovation </i>and <i>Innovation and Entrepreneurship </i>written by Joe Tidd and John Bessant<i>. </i>Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, includin manufacturing, services, small to large organizations and the private, public and third sectors.</p><p>The text has been designed to be fully integrated with the Innovation Portal at <a>www.innovation-portal.info</a>, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.<
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