Writing Creatively for Work or Study

<p>A unique guide featuring tips for improving your professional writing through creative formats and techniques.<br><br> Workplace writing doesn’t have to be dull. In fact, there’s evidence that more creative approaches can capture a reader’s interest and increase the accessibility, comprehension and memorability of the most everyday documents.<br><br>Writing creatively for work or study shows you how to apply formats and techniques from creative writing to professional communication. Whether you’re creating a business plan, a sales report or terms and conditions, simple principles such as establishing tension, using sensory language and employing well-chosen metaphors can engage a reader’s emotions, turning a drab piece of prose into something memorable. At the more inventive end of the scale, documents in the form of novels, comic books or even film scripts can have a dramatic impact and ensure your work makes a lasting impression.<br><br>Featuring a wealth of real-life examples, plus exercises to help you develop your skills, Writing creatively for work or study proves that writing for work can also be fun.</p>