Catalyst Av David Kean, Louisa Clarke

Master the art of networking on your own termsTailored for those who prefer thoughtful, meaningful connections over small talk, this book transforms the often-dreaded experience of networking into something approachable and enjoyable. For introverts, business development, prospecting and networking can feel intimidating, but it doesn't have to be. You don't need to be someone who works the room but someone who builds genuine relationships.Louisa Clarke and David Kean have built successful businesses doing just that - creating authentic connections and turning them into lasting business opportunities and even friendships. Packed with illustrative anecdotes, hard-won wisdom and a step-by-step methodology, Networking for Introverts shows you how to build meaningful relationships, find new clients and grow your business - all without pretending to be someone you're not. If you need more clients to buy your services and you're not sure how to find them, convince them or win them, this is the book for you.Follow this approach and new business will come. It won't make it effortless, but it does make it easy. 'A manual for winning business in today's economy, recommended to anyone who wants to grow their client base.Networking for Introverts is brimming with great advice and inspiration' - Annette King, CEO Publicis Groupe UK