Start With Why 15th Anniversary Edition: How Great Leaders Inspire Everyone to Take Action

<p><b>ISN'T IT TIME YOU READ <i>START WITH WHY</i>? <br><br>'One of the most incredible thinkers of our time,' Steven Bartlett, podcaster and author of <i>Diary of a CEO</i> </b></p><p><b>-----------</b><br><br><b>Simon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:<br></b><br><i>Why are some people and organisations more innovative, more influential, and more profitable than others?</i><br><br>The answer to why is another why. Leaders like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with a WHY. They realized that people won't truly buy into an idea, a movement, a product or a service until they understand the WHY behind it. <br><br><b>With a new foreword, and updates throughout – like the importance of holding onto our WHY in a social media obsessed world - this <u>15th anniversary edition</u> celebrates the simple but transformative idea that leads people to inspire greatness.</b><br><br><b>-----------</b><br><b>‘A deep, abiding understanding of what you want to inspire, and how you want to lead is the basis of this inspirational book’ <i>Forbes</i></b><br></p>