ny
Perceived Quality of Mobile Services
fra 589,-
Tilgjengelig i 1 butikker
Frakt og levering
Produktinformasjon
The book investigates user satisfaction with mobile services, the perceived quality of m-commerce products, and the loyalty towards service providers. After introducing the m-commerce value chain and emerging mobile services, the first part examines relevant theories from diffusion of innovations and service quality to mobile services, and identifies new trends in the mobile communication market. The book demonstrates to what extent service quality and adoption theories of consumer behavior literature explain the (repeated) usage of mobile services, and how the results differ by user segments. A-priori and a-posteriori segmentations provide detailed insights. The results indicate that it is important to consider (un)observed heterogeneity in explanatory models.
Topplisten: Other Brand Økonomi og ledelse
Getting to Yes
65,-
3
Spesifikasjon
Produkt
| Produktnavn | Perceived Quality of Mobile Services |
| Merke | Other Brand |
Populære produkter
Pris og prishistorikk
Akkurat nå er 589,- den billigste prisen for Perceived Quality of Mobile Services blant 1 butikker hos Prisradar. Sjekk også vår topp 5-rangering av beste økonomi og ledelse for å være sikker på at du gjør det beste kjøpet.
Ethikrichtlinien Im ArbeitsrechtNeue Ansaetze Im Anlegerschutz Durch Die Ad Hoc Publizitaet Des § 15 WphgHealthcare Operations ManagementAbbildung Von Kreditderivaten Im Jahresabschlu¿Unter Besonderer Beruecksichtigung Von Sicherungszusa
Guide to the Project Management Body of Knowledge PMBOK R Guide Seventh Edition and The Standard for Project Management SPANISHNachzahlung Bei SelbstanzeigeLeistungs Und Wirkungsorientierte Steuerung Im MilitaerDas Geldwaesche Risikomanagement Der Kreditinstitute
AAT Personal TaxRecent Trends in New Product Development and Smart Manufacturing Volume 2China’s Economic Reform ProcessAnsatzpunkte Fuer Eine Reform Des Finanzierungssystems Der Europaeischen Union