Women in PR History

Women In Pr History

The history of PR has received limited attention over the years, and especially the role of women in PR has been an ¿untold¿ story thus far. This book is the first attempt, following research presented at the International History of Public Relations Conference, to shed light on the significant role that female pioneers have...... Les mer...
fra 529,-
Tilgjengelig i 2 butikker

Produktinformasjon

The history of PR has received limited attention over the years, and especially the role of women in PR has been an ‘untold’ story thus far. This book is the first attempt, following research presented at the International History of Public Relations Conference, to shed light on the significant role that female pioneers have played in the evolution of PR.This book explores the field in a way that will offer insight of the significance that women had in the evolution of PR, with diverse chapters that provide rich perspectives on women’s contributions to PR throughout the years and across the globe. It opens with an overview of women in public relations. Later chapters focus on the case of Turkey, which seems to have a rich history of women in public relations, then on specific cases from Oceania (Australia), Europe (Spain), Asia (Malaysia and Thailand) and America (United States). The final chapter deals with the case of Inez Kaiser, who was the first African- American women to open a US public relations agency.This book will add knowledge and understanding to the fields of PR history and historiography. Academics and researchers will find the volume appropriate for research and teaching. Practitioners will also find the book extremely relevant for training, short courses and professional practice.

Spesifikasjon

Produkt
Produktnavn Women in PR History
Merke Other Brand

Pris og prishistorikk

Akkurat nå er 529,- den billigste prisen for Women in PR History blant 2 butikker hos Prisradar. Sjekk også vår topp 5-rangering av beste samfunnsvitenskap for å være sikker på at du gjør det beste kjøpet.