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Service Operations Management: Improving Service Delivery. This international market-leading book, aimed at both students and practising managers, provides a comprehensive and balanced introduction to service operations management. Building on the basic principles of operations management, the authors examine the operations d...

Marketing Strategy and Competitive Positioning. Marketing Strategy and Competitive Positioning 5e deals with the process of developing and implementing a marketing strategy. The book focuses on competitive positioning at the heart of marketing strategy and includes in-depth discussion of the processes used in marketing to ach...

Finanskriser oppstår og spiller seg ut, igjen og igjen. Det er viktig å forstå deres årsak og hvordan de kan forutsees. Islands krise var blant de dypeste. Penger fra verdens finanssentre hadde skylt inn over øya. Nå trakk vannet seg tilbake. I andre land ble finansakrobatenes adferd holdt hemmelig. På Island kom alt ellers s...